Batik Day

Work It.

October 2nd was National Batik Day in Indonesia. You may be unaware of batik, a cloth that traditionally uses wax resist dying technique and dates back to the 4th century. Not much of batik fabric has surfaced in the states; however, it's cultural identity among Indonesians in their homeland. Batik is used to make sarongs, kebaya dresses and even babies are intentionally wrapped in this cloth to bring good luck through infancy.



Batik is making a strong presence in the 21st century since many Indonesian fashion designers are constructing collections with batik being the focal fabric. During Jakarta's Fashion Week in 2010 and 2011, the runways were strutted with batik. So, the next time you grab that "dakine" button up for Aloha Friday, IndoSole wants you to consider batik as an option. Yew

Remember to Swim and not Sink

TONIGHT / TONIGHT/ TONIGHT
Spoke Art Gallery
816 Sutter St.
94109 S.F.
{see previous post}

Protect Sharks & Biodiversity

This one hits close to home. It's unfortunate that sharks have been labeled with such a negative reputation through out the decades. The human instinct of fear is a preconceived mistake toward to the oceanic creature and has possibly led us to neglect an important ecology issue.

As many know, shark fin soup is a culinary delicacy among the Asian culture. Although the market price for the item is not cheap, the demand has rapidly increased due to the rise of economic wealth in China. With this higher demand, over fishing has resulted in a 90% decline of many shark species. Fewer sharks in our oceans along with the imbalance of the underwater ecosystem is a topic with detrimental consequences.

This Friday night in San Francisco, Pangea Seed in collaboration with Spoke Art is launching an art exhibition in an effort to address the issue of shark depletion in our oceans. This is a great opportunity to absorb more knowledge about the issue and learn how you can help. Please check out PangeaSeed.com and read through their content. COME OUT and SHOW SUPPORT for the cause.

Double Whammy Weekend

The Indo crew will be setup and slinging sandals at back to back events this weekend

Saturday Sept. 17: AirFest at the House of Air - Chrissy Field - San Francisco - 12pm - 6pm

Sunday Sept. 18: Capsule Design Festival - Hayes Valley - San Francisco - 11am - 6pm

More Info:

House of Air - http://houseofair.com/

Capsule Design Festival: http://www.missingpieceproductions.com

Extinguishing the route to Waste

Although the positive contributions are irrefutable, Eco fashion is a design philosophy that can be contrived by one's tactic to gain marketing creditability for their label or brand. When we come across a fashion label and feel its stoke, there becomes this underlying question of, "Will a community benefit through this company's core principles and mission?"



I was recently web surfing through the Eco fashion world and landed on http://www.fire-hose.co.uk/index.html. The company is Elvis & Kresse and based in the UK. The reason and vision between IndoSole and Elvis & Kresse is unified. We both take durable materials that will end up in landfills, re-purpose the utility and supply a product connected to moments of the past. Elvis & Kresse take distinguished British Fire Brigade hoses and re-engineer them into useful day-to-day objects such as belts, bags, cases, dining table sets at much more. Think of the craftsmanship and history behind the salvaged fire hoses. WOW. Oh wait, forgot to mention that 50% of the profits are given to the Fire Fighters Charity. To answer the question of whether this company has credibility due to its community awareness. I think so. They know so.